ENGINEERING CLIENT ACQUISITION
Discover Advertising helps businesses acquire, convert and retain more customers.
From the first impression to the next booking, we connect the work that helps your business grow.
Book a Call01 / WHAT WE DO
People need a reason to enquire, a clear next step and the right follow-up. We bring acquisition, conversion support and retention together, so each part of the journey supports the next.
FIND YOUR NEXT CUSTOMER
Research, offer strategy, paid campaigns, creative and copy built around the people you want to reach and what makes them act.
KEEP THE CONVERSATION MOVING
Clear enquiry journeys and useful automation help interested people reach your team, with the context needed for a better conversation.
BUILD ON EVERY CUSTOMER
Thoughtful follow-up and clearer measurement help you look beyond the first sale and make informed decisions about what comes next.
Full landing page builds, reactivation, review and referral systems, and advanced lifecycle workflows can be added where they make sense. We agree the scope before work starts. Advertising spend is separate from our fees.
THE WHOLE CUSTOMER JOURNEY
Explore how we think about each stage, where Discover contributes and where your team takes the lead.
START WITH UNDERSTANDING
We look at your offer, audience, economics, capacity and existing customer journey before recommending where to invest.
Research the market, review the journey and shape a practical acquisition strategy.
Share your business context, past results, customer knowledge and goals.
The framework guides our thinking. Your agreed scope determines the work we deliver.
FOR THE BUSINESS YOU’RE BUILDING
02 / HOW IT WORKS
We build a strong starting point, check the full journey and use what we learn to improve it. Your business context stays at the centre of each decision.
We discuss your goals, how customers find you and what happens after they enquire. Together, we agree the opportunity, scope and responsibilities.
We develop the strategy, creative, lead capture, automation and tracking. Your team supplies access, business information and approvals.
We check the campaign, enquiry journey and follow-up before going live. Your team is ready to respond when qualified opportunities arrive.
We review lead quality and customer outcomes, test deliberately and adjust where the evidence supports it. Growth stays aligned with your capacity.
A USEFUL MONTHLY CONVERSATION
Reporting follows the journey from spend and qualified leads through to bookings, customers and repeat business, as far as reliable data allows. You get clear priorities, with meaningful updates between reports when a decision or action is needed.
03 / WHO IT’S FOR
Discover is for established businesses with a proven product or service and room to grow. You may already convert enquiries well, or want to improve the process as you invest in acquisition.
You know the value you bring and can look after the new customers you want to attract.
You want to attract more of the right customers and take a thoughtful approach to growth. You’re open to testing new ideas, learning from results and improving over time.
When the right people enquire, you have the sales process and confidence to turn that interest into business. You know what converts well and are open to improving along the way.
You’re willing to share access, give feedback on lead quality and work together on what the evidence shows.
04 / WHY DISCOVER
We believe growing a business takes a connected view of marketing and the discipline to act on what you learn.
We start with your customers, goals and commercial realities. The campaign follows from that understanding.
Qualification, follow-up and retention all affect the value of acquisition. We look for opportunities across that journey.
We check data quality, learn from outcomes and protect what works. Cheap clicks alone don’t tell the whole story.
A FEW COMMON QUESTIONS
Start by answering a few short questions about your business. We’ll review your enquiry and get in touch to arrange a conversation about where you are now, what you want to achieve and whether we’re a good fit. If it makes sense to move forward, we’ll outline the recommended approach, scope and fees before work starts. Book a call.
Discover is for established businesses with a proven product or service, a clear customer need and capacity to grow. You should be confident delivering a good experience and turning suitable enquiries into customers. We look at your business and goals to assess fit, rather than relying on an industry label. See what makes a good fit.
Our focus is the whole journey from attracting the right people to converting enquiries and encouraging repeat business. Alongside advertising, our agreed work can connect lead qualification, CRM and SMS follow-up, tracking and retention. We look at how those parts work together and measure progress against business outcomes, with clear responsibilities for Discover and your team. Explore our approach.
We begin with onboarding and a strategy conversation to understand your business, offer and goals. From there, we agree priorities and prepare the campaigns, creative, follow-up and tracking included in your scope. You provide business context, access, assets and approvals, and your team handles the conversations needed to close sales. Once live, we review performance, share what we’re learning and improve the work together.
We agree what a suitable enquiry looks like for your business, then use audience targeting, clear messaging and relevant form questions to help attract and identify those people. Your feedback on enquiry quality and sales outcomes helps us refine the approach. Qualification improves relevance; it doesn’t mean every enquiry will become a customer.
We’ll ask for your logo, brand guidelines, service information and any existing photos, videos or customer proof you have permission to use. Discover develops the advertising copy and creative included in your agreed scope. If new photography, video or other content is needed, we’ll agree what’s required and who will provide it before work starts.